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Marketing Manager

Memphis, TN 38654

Posted: 02/29/2024 Employment Type: Contract Industry: Professional Services Job Number: 7736 Pay Rate: 42.00

Job Description

Wheeler Staffing Partners is looking for a Marketing Manager. Lead impactful B2B marketing campaigns for the next year! Utilize your expertise in managing marketing strategies through Salesforce Marketing Cloud Account Engagement to drive success and make a lasting impact on our brand. Must have experience with Salesforce Marketing Cloud engagement to apply.

Contract: 1 year

• Manages certain (B2B) marketing campaigns/strategies through Salesforce Marketing Cloud Account Engagement.
• Develop & execute marketing campaigns (inc. list emails & journeys)
• Creates hypothesis, executes tests, and recommends opportunities for growth within MCAE (ex. email A/B testing).
• Develop documentation for projects, providing training and support to end-users and internal teams – define user requirements, business application and expected return
• Develop an understanding of the Customer Journey/Lifecycle
• Develop and optimize lead generation processes, leveraging SFMCAE capabilities to increase lead quality and conversion rates.
• Monitor, analyze, and report on channel performance and provide insights into drivers.
• Identify and support the roll out of automation-based solutions 
• Coordinates business approval/prioritization of campaigns and prioritizes all roadblocks/enhancements within the team to ensure work is released on time.
• Stay updated on Pardot and Salesforce updates, best practices, and industry trends.

• 3+ Years experience in Salesforce Marketing Cloud Account Engagement 
• 3+ Years in digital marketing
• 1+ Year experience executing B2B marketing initiatives
• Experience with Real Estate industry a plus
• Experience with retention marketing a plus
• Team player – supports the success and development of self and others through good communication.
• Ability to communicate effectively with both technical and non-technical stakeholders.

WSP specializes in filling your company’s contract, contract-to-hire, direct hire, contingency, and executive positions with professional candidates. From our Executive Retained Search Teams, Direct Hire and Contract Staffing Professionals, and RPO Service offerings we create models to deliver a world-class service, with a sense of urgency and professionalism. Our connections and our candidates combined with a staff backed by over 20 years of experience, ensure that our clients are seeing the right candidates for their career openings.
WSP is committed to creating a diverse environment and is proud to be an equal-opportunity employer.

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